I had an email today with a link to the survey.
Dear Andy,
As a supporter who has attended games at King Power Stadium this season, you may be aware that Leicester City Football Club is undertaking a season-long Singing Section trial – an initiative driven by the Club’s close work with supporters to identify methods of enhancing the home matchday atmosphere.
With the 2022/23 campaign-long trial now past its halfway stage, the Club would like to gauge the trial’s perceived impact so far, asking supporters not seated in this area of the stadium if they feel a Singing Section has contributed positively or otherwise to the atmosphere at home Leicester City fixtures.
BACKGROUND
Following a series of Singing Section trials at cup matches during the 2021/22 season, Leicester City undertook a period of consultation with supporters to review the success of the trial and its potential long-term implementation at King Power Stadium.
Singing Section trials were undertaken at the request of match-attending supporters to give like-minded fans an opportunity to congregate in a defined area of the stadium to provide sustained and coordinated vocal support for the team. Trials began in January 2020 with an FA Cup Third Round tie against Wigan Athletic and were resumed for four games during the 2021/22 season – domestic cup ties against Brighton and Watford and UEFA Europa Conference League ties against Rennes and AS Roma.
During each trial, the Club has tested different locations, configurations, and ticket sales processes, to establish the appetite for such a section, its bearing on all match-attending supporters and its impact on the matchday atmosphere.
WHAT OUR FANS TOLD US
A survey was issued to all Season Ticket Holders and supporters that have purchased tickets in the Singing Section for matches in which it has been trialled. Supporters were also invited to participate in a workshop to examine the results of the survey, a selection of which can be viewed
HERE.
Of the responses received to the survey, 90 per cent of all respondents were in favour of the Singing Section becoming a regular feature at King Power Stadium, with 87 per cent supporting its introduction for all league and cup matches.
Through survey responses and the workshop discussion, the Club was able to gauge further views on the optimal positioning of a Singing Section and the potential reconfiguration that would be necessary to create an environment that would maximise its impact.
YOU FEEDBACK ON THE TRIAL SO FAR
Throughout the process of implementing the trial, the Club has maintained transparency regarding the potential longevity of a Singing Section and believes now is an appropriate time to gather feedback from supporters who are aware of this Club initiative.
To provide your opinions on the Singing Section Trial - all of which are invaluable in shaping the LCFC matchday experience for seasons to come - please click below to take our survey.
All entries are recorded anonymously.